This month’s content pack focuses on summer momentum and the value of BOX12 inside your facility. The posts cover staying consistent through the busy summer calendar, the calorie burn of a session, the technique behind the hook punch, and the boutique-grade boxing fitness already part of your members’ gym experience.
Posting schedule:
The four posts are designed to be used in order, one per week throughout July, but facilities are free to use this content as they wish to fit their own social schedules.
Adaptability:
- Gyms can add their own logo or branding to visuals
- CTAs can be adapted to your gym-specific booking system or front-of-house wording if needed
- Posts allow for gym-specific additions (location tags, opening hours, etc.)
Assets:
Download a selection of images and graphics to support these posts, or create your own.
Email Templates:
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POST 1: SEASONAL MOMENT – “Summer Consistency”
Week 1
Caption:
Summer doesn’t have to derail your training.
Long evenings, BBQs, weekends away, holidays booked back-to-back. The summer calendar has a way of pushing the gym to the bottom of the list.
BOX12 is built for the weeks where that happens.
A new round every three minutes means you can drop in whenever you’ve got 36 minutes spare. No class to miss. No booking to forget. No reason to skip.
Stay sharp through summer. The momentum you keep now is the fitness you’ll feel come autumn.
Three sessions a week. Thirty-six minutes a session. That’s all it takes.
Hit BOX12.
Suggested hashtags:
BOX12 #SummerFitness #StayConsistent #BoxingFitness #FitnessRoutine #SummerMomentum #GymLife #BoxingWorkout
POST 2: BENEFIT SPOTLIGHT – “Calorie Burn”
Week 2
Caption:
500 to 700 calories. Thirty-six minutes. One session.
That’s what a BOX12 workout delivers.
It’s not a steady jog. It’s not a walk on the treadmill. It’s a high-intensity, full-body workout that swings between explosive punches and active recovery, twelve times over.
Every round, your heart rate climbs. Every round, your body burns. And every round leaves you stronger.
The screen sets the pace. You bring the effort. The numbers take care of themselves.
Step into BOX12 today.
Suggested hashtags:
BOX12 #CalorieBurn #HIIT #BoxingFitness #500Calories #FatBurn #TotalBodyWorkout #BoxingWorkout
POST 3: BOXING CULTURE / SKILL SPOTLIGHT – “The Hook”
Week 3
Caption:
Once you’ve got the jab, the hook is what makes it count.
Where the jab is fast and straight, the hook curves around your guard, generates power from your hips, and lands with the kind of force that makes a clean strike feel earned.
In BOX12, the hook builds rotational strength through your core, sharpens your footwork, and adds another rhythm to your training. The screen breaks the movement down so you can throw it with confidence, frame by frame.
It’s the punch that transforms a workout from cardio into a craft.
Sharpen your hook. Step into BOX12.
Suggested hashtags:
BOX12 #TheHook #BoxingTechnique #BoxingForFitness #BoxingFundamentals #CoreStrength #SkillBasedFitness #BoxingWorkout
POST 4: GYM USP / COMPETITIVE ADVANTAGE – “Included with your membership”
Week 4
Caption:
Most boxing studios charge per class. Standalone, with a coach, and a fixed time slot.
Yours is built into your gym membership.
BOX12 gives you a complete boxing-inspired workout with the same intensity as a boutique class. Tech-led, no schedule, no coach needed. Just turn up when it suits you and put 36 minutes in.
It’s the kind of training that used to mean a second membership. Now it’s part of yours.
Make the most of it. Step into BOX12 today.
Suggested hashtags:
BOX12 #GymUSP #BoxingFitness #BoutiqueFitness #GymPerks #MembershipValue #SmartFitness #BoxingWorkout